_check-it-change-it-are-you-up-for-the-challenge.jpg "Check It, Change It: Are You Up For The Challenge? from most aha videos Video Screenshot Preview")
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⏲ Duration: 1 min 17 sec
✓ Published: 31-Jul-2013
✓ Published: 31-Jul-2013
Description:
Why we loved working on thisnIt was one of the few opportunities we have to take a serious subject like High Blood Pressure, and use comedy as an initial motivator.Serious as a heart attack?YES.But that doesn't mean that all messaging has to be laden with doom and gloom.nnThe challengenStretch a tight budget as far as we can to create some entertaining videos to motivate a population who may have very low reading/vocabulary abilities.The patients will
Why we loved working on thisnIt was one of the few opportunities we have to take a serious subject like High Blood Pressure, and use comedy as an initial motivator.Serious as a heart attack?YES.But that doesn't mean that all messaging has to be laden with doom and gloom.nnThe challengenStretch a tight budget as far as we can to create some entertaining videos to motivate a population who may have very low reading/vocabulary abilities.The patients will
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