Walmart. It's a Big Country from deb with Watch Video
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Description: Every Canadian deserves to eat better, affordably. nnIt's a Big Country is a campaign that uses Canadian product origins to tell shoppers that Walmart carries the quality fresh food every Canadian deserves. nnThis campaign idea is based on human insights. The Canadian food shopper is a mom on a mission. A busy mom who loves her family and wants them to eat better. She won’t compromise on that. But how to do that on a tight budget? nnThis campaign shows how Walmart helps her fulfil her mis
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