_into-the-fray-trailer.jpg "Into The Fray Trailer from nick lee rugby Video Screenshot Preview")
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⏲ Duration: 45 sec
✓ Published: 12-Oct-2011
✓ Published: 12-Oct-2011
Description:
High-end art direction and creative marketing executions around sport have featured in many Rosie Lee projects over the years. So to celebrate rugby in 2011 we embarked upon a creative exploration of the sport from an up-close and personal, players point of view. nnOur concept came from wanting to visualise the power and strength of rugby players, and freeze-frame it. In the past we’ve produced many shots of athletes moving at full speed, but we hadn’t before captured a sense of power or int
High-end art direction and creative marketing executions around sport have featured in many Rosie Lee projects over the years. So to celebrate rugby in 2011 we embarked upon a creative exploration of the sport from an up-close and personal, players point of view. nnOur concept came from wanting to visualise the power and strength of rugby players, and freeze-frame it. In the past we’ve produced many shots of athletes moving at full speed, but we hadn’t before captured a sense of power or int
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